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Over the last six months, I’ve gotten the benefit of having a half-decent CRM hold my customers and leads details. In the three businesses I run Hubspot through, two of them use the Conversations inbox as my support email centre. I have used a few other options for my sup...
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Where do we even start? I have come across so many quotes and recommendations on what marketing is and how it can truly change businesses lives (as well as people). I think The Power of Why by Simon Sinek is a prime example of a book that breaks down the power of branding an...
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Over the last fifteen years of my life, I’ve managed to find myself (thankfully) in combined marketing and commercial roles. This is a mixture of building a brand and then actively selling it to an audience. For example, while at accountingweb.co.uk, I spent hours upon hou...
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Like most days, March 15th, 2019 also saw me alongside Abby working on Bushman Tours’ website design. Nothing different really. In the office down the corridor of our shared office, were the RiskLogic team, who were also my largest contract at the time. As we slowly worke...
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Here is a question for you: When was the last time you saw a Red Bull can on the Red Bull Instagram page? Feel free to go and check here. It's easy to forgive someone to assume their promotional work would be all about that sugary energy fuel. But it's not, it's about t...
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After writing a few versions of this blog, I realised it resembled a child's bedtime story that most adults wouldn't have the time or patience to read. So, I've tried to shorten the bugger down to something that gives you the answers you're likely looking for.  The firs...
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It seems nowadays, everyone and their dog is writing a blog. 59.3 million blogs are posted per day! That's about 90% of France's population writing a blog, every, single, day, all year round! So what sets yours apart? What is going to get those crucial reads in a world that ...
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No, seriously he is! If you disagree, please link your social media platform in the comments that host more than 1.15 billion daily users and 2.13 billion monthly active users, while presenting me how you coped with losing a net-worth of $14 billion leaving you wit...
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Read time: 6 minutes If your business currently runs a website to promote your services online, (or if you do not, why don't you?) then you'll probably know how important it is. What most organisations in the resilience world tend to ignore though is the importance of mobile...
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Written by Ollie Law, Director and Founder of MYF Group Ltd & Fix Media. Over the last six to eight months, I've been spending some considerable time researching and concentrating on the audience and client base I spend most of my time on; the B2B world. It was in Febru...
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